NADA JUICE ANIMATION
Inspired by NADA’s all-inclusive vision I set out to create a video that encapsulated the diverse range of potential customers. No matter what your age, gender or occupation it is important to maintain a positive outlook on life and to approach life’s challenges with a pro-active can-do attitude. For this project I have chosen to focus on the family unit and furthermore the obstacles that each family member may incur on a day-to-day basis. These obstacles are emblematic of the average family’s lifestyle and will hopefully be things that people can relate to within their own lives. Whether it be a challenging problem at work, finding new dynamic ways to engage a classroom full of pupils or simply overcoming your physical shortcomings; everyone will benefit from a little of NADA’s positive energy and ‘good vibes’. Along with this positivity, each bottle contains a refreshing mix of fruit, packed with vitamins, which are essential for a healthy mind and body as they not only increase brain functionality but help with vitality as well! I demonstrated this in my video by showing the juice at work, helping to refresh and revitalise each individual, enabling them to overcome each problem to achieve great results.
#3 Prize Eyeka Competition
What if a fruit juice could help you see what’s great about the world? What if every sip could put a spring in your step? What could you do when you approach life’s small challenges with an inexhaustibly positive attitude?
 
Nada is a brand of high quality fruit juices and drinkable dairy beverages with an ever-optimistic, young-at-heart attitude that exudes vitality. Nada drinkers like to explore the wider world around them and take a different, more dynamic view on life. Every little positive step you take counts, and in Nada’s world: “every sip counts!”
 
How can you help spread Nada’s positive and dynamic attitude, in a surprising and appealing story?
Creative Challenge
 
Inspired by NADA’s all-inclusive vision I set out to create a video that encapsulated the diverse range of potential customers.
 
No matter what your age, gender or occupation it is important to maintain a positive outlook on life and to approach life’s challenges with a pro-active can-do attitude.
 
For this project I have chosen to focus on the family unit and furthermore the obstacles that each family member may incur on a day-to-day basis. These obstacles are emblematic of the average family’s lifestyle and will hopefully be things that people can relate to within their own lives.
 
Whether it be a challenging problem at work, finding new dynamic ways to engage a classroom full of pupils or simply overcoming your physical shortcomings; everyone will benefit from a little of NADA’s positive energy and ‘good vibes’.
 
Along with this positivity, each bottle contains a refreshing mix of fruit, packed with vitamins, which are essential for a healthy mind and body as they not only increase brain functionality but help with vitality as well!
I demonstrated this in my video by showing the juice at work, helping to refresh and revitalise each individual, enabling them to overcome each problem to achieve great results. 
Back to Top